ART OF POSSIBLE Strategic Workshop Series at INNOV8 Toronto
As a Marketer you need to be able to build the right Digital Marketing Strategy with your clients using emerging technologies. Our Workshop will help you understand the different technologies, 109 Ways VR & AR are being used and what you can learn from the analytics. The MetaVRse team will provide you with a basic knowledge of the technology, how your business process will change, plus how to engage and educate your clients about Virtual, Augmented and Mixed Reality Technology for Marketing.
Course Outline
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“State of XR” in 2019. What is XR?, How can XR be used in your company? What other companies are using it?
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Marketing, Retail & e-Commerce solutions using XR
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Industry-specific research and use cases
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Hands-on demonstration with iOS, Android, Oculus Go, Microsoft Hololens, Magic Leap, North Focals and more.
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Uncovering key use cases for mixed reality applications within your business
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Defining business goals and success criteria
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Identifying potential technology challenges and solutions
Objectives
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Give attendees a baseline education of XR technologies, terminologies and what other companies are doing in with this technology.
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To share the latest trends in XR & other emerging technologies (5G, AI, IOT)
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To understand high-level objectives for Your Company AR and VR initiatives
Who should attend
Digital Marketers, Marketing Tech, Creative Tech
COURSE INSTRUCTORS
Alan Smithson
CEO MetaVRse, Global XR Expert, SXSW XR Advisor, IEEE Mixed Reality Ethics Committee, TKS & Techstars Mentor.
Alan’s purpose in life is to inspire and educate future leaders to think and act in a
socially, economically and environmentally sustainable way. Alan is the CEO of MetaVRse, a global leader in XR Technology (Virtual, Augmented & Mixed Reality for Print, Retail and eCommerce). MetaVRse is also building the XR Learning Centre and was recently accepted to the Museum of the Future Accelerator in Dubai. Alan is a LinkedIn VR/AR thought leader with millions of views of his articles and videos.
He is an Independent Global Advisor on the Business of XR to a select group of the world’s largest companies, chief investment advisors, and ultra high net worth family offices.
Alan is a founding member of the VR/AR Association, IEEE Mixed Reality Ethics Committee member, Mentor for a youth entrepreneurship program called The Knowledge Society; (TKS) and a mentor for Techstars Toronto and is on the SXSW Pitch Advisory Board for XR. Alan is also a TEDx speaker and a judge for the global Auggie Awards.
Prior to MetaVRse, Alan invented Emulator, the world’s first touchscreen DJ System; used by Linkin Park, Armin Van Buuren, Microsoft, Sony, Heineken and more.
Julie Smithson
COO MetaVRse, Global XR Expert, Co-President VR/AR Association (Toronto), Co-Chair 5G & Education Committees
Julie Smithson’s personal mission is ‘to inspire and educate future leaders to think and act in a socially, economically and environmentally responsible way’. It is through this lens, she runs the operations at MetaVRse, one of the world’s leading XR consulting and product development companies. Julie’s passion for education and community has led her to become the Co-President of the VR/AR Association, Toronto Chapter. She is also Co-Chair of the 5G and Education Committees Previously, Julie was Co-founder of Emulator, the world’s most advanced DJ system, which won the DJ Mag Innovative Product Award. She has been on the hit TV show Dragons’ Den, featured in the Toronto Star, Produced TEDx Toronto (2010), and introduced coding in VR at Canada Learns Code.
Julie & Alan Smithson have dedicated 25% of their personal equity in MetaVRse to fund a future education platform called Unlimited Awesome Academy.
RESERVE YOUR SPOT
ARt of Possible
Strategic Workshop Series at INNOV8 Toronto
As a Marketer you need to be able to build the right Digital Marketing Strategy with your clients using emerging technologies. Our Workshop will help you understand the different technologies, 109 Ways VR & AR are being used and what you can learn from the analytics. The MetaVRse team will provide you with a basic knowledge of the technology, how your business process will change, plus how to engage and educate your clients about Virtual, Augmented and Mixed Reality Technology for Marketing.